The Coaching Process

Duncan Sutherland's focus is on developmental coaching. His coaching process can be summarised by the ARIA model described by David Rock 2009 in Your Brain at Work.

Coaching is a confidential, ethical, and collaborative dialogue that uses awareness, reflection, insight, and action to help the coachee to find their own answers to becoming the person they are capable of being. Effective coaching is future-focussed, strength-based, multi-perspective, contextual, and sustainable.

Read more about David Rock's book Your Brain at Work. (PDF 101 KB)

Learn more about the coaching process from the attached mind map. (PDF 49KB)

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